Home Blog News Shocking News: Burt’s Bees Might No Longer Be Cruelty-Free

Shocking News: Burt’s Bees Might No Longer Be Cruelty-Free

by Suzana Rose

Nov 4, 2020

2020 Update: Burt's Bees' policy has changed since this post was published. They currently claim to sell to China online-only which bypasses any animal testing. They're now back on our cruelty-free list.

The rumors about Burt's Bees entering the Chinese market are sadly true.

Today, I received a confirmation from the company stating that they're selling some of their cosmetics in mainland China, where animal testing is required by law.

This comes as a surprise, since Burt's Bees has always marketed itself as an "earth-friendly" company with "sustainable" practices, and has steered clear from animal testing for the past 32 years. This is even after being purchased by Clorox in 2007.

However in the past year alone, Burt's Bees expanded its market and can now be found in 40 countries including mainland China.

Correspondence

Hello Suzi,

Thank you for contacting Burt's Bees.

We are happy to shed light on this matter for you. Currently, we are selling a limited number of our products in mainland China. The formulas for these products, classified as "non-special use cosmetics," are currently made in our US facilities, using only ingredients listed on the Inventory of Existing Cosmetic Ingredients in China (IECIC), and then the products are packaged in China. For more information on individual ingredients, visit our guide here. Please know that we are proceeding only in the instances where we can maintain adherence to our no animal testing policy.

Again, thank you for contacting us.

Sincerely,
Burt's Bees Consumer Services

What Does This Mean?

There's the possibility that Burt's Bees will no longer be considered cruelty-free.

Here's why:

While they're claiming to be working really hard on using loopholes to avoid animal testing, the possibility of an American company maintaining its cruelty-free status after entering the Chinese market is very slim, to say the least.

Burt's Bees is doing everything to avoid pre-market animal testing in China, which is wonderful and something we can applaud. Based on their e-mail, they successfully circumvented pre-market animal testing, which means that their products didn't require to be tested on animals in order to be sold in China.

The unfortunate part is that China also requires post-market animal testing. Any cosmetics, even those that are manufactured within China and are considered "non-special-use cosmetics", may be taken off the shelves and tested on animals.

Post-market testing is documented by Humane Society International. It's also the reason why The Body Shop pulled out of China after they tried evading the pre-maket testing laws by only selling in Chinese airports.

A Misleading Policy?

Even after entering the Chinese market, Burt's Bees still claims to be a cruelty-free company. The following is their official policy from their website, as of September 23, 2016:

Burt’s Bees does not test its products on animals nor do we ask others to do so on our behalf. You’ll see the Leaping Bunny seal on our packaging to reinforce our commitment. Please know we are absolutely committed to our no animal testing policy.

Is this misleading, considering the possibility of post-market animal testing?

Burt's Bees is using the updated animal testing law of June 2014 to (supposedly) avoid pre-market testing. That change in the law made it possible for non-special-use cosmetics that are manufactured in China using safe ingredients to avoid animal testing.

Unfortunately, that law didn't have any impact of the post-market animal testing law, which still applies to any company, Chinese or foreign. This include Burt's bees.

Megan Fang, Chinese law expert, claimed in this article:

"Chinese authorities have indicated that they intend to increase the level of post-market testing following the 30 June policy change for domestically manufactured non-special-use cosmetics, to ensure a consistent level of consumer protection. "

Leaping Bunny Certification

Burt's Bees hasn't officially lost its cruelty-free status. They're still on Leaping Bunny's list as well as PETA's caring consumer list.

I e-mailed Leaping Bunny today and I'm waiting for the outcome.

Edit: Leaping Bunny has been looking into this issue and is in correspondence with Burt’s Bees about it but needs more information from them to make a determination on whether or not they will remain on their list.

I also asked Burt's Bees for clarifications on whether or not their products might be tested on animals in China post-market, and this is the (empty) response I received:

We are happy to clarify this for you. Burt's Bees does not test its products on animals nor do we ask others to do so on our behalf. You'll see the Leaping Bunny seal on our packaging to reinforce our commitment.

Bottom Line

At this very moment, it's my understanding that any products that Burt's Bees is selling in mainland China can be pulled from the shelves and tested on animals in compliance with post-market animal testing law.

In my view, this means that Burt's Bees is no longer a cruelty-free brand, and I've removed them from my list.

I'm still waiting on responses from Humane Society International, Leaping Bunny, and the company itself for more clarification.

What's your take on Burt's Bees' cruelty-free status?

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+ Show Comments (108) - Hide Comments (108)
  • Jessica says:

    Thanks for this article. Saddened that they have started selling in China. I won’t be buying their products anymore..sigh. I’ve been using their face wash, lip balm, and acne spot treatment. Time for a replacement. I will also be letting them company know they lost a customer.

  • Violettes says:

    I contacted Burt’s Bees myself. They say they are only selling by mail order in China, not in stores, so they aren’t subject to the animal testing law. What do you think?

  • Diane says:

    I had no idea. I need to do more research when I purchase products. Thanks.

  • So disappointing! I never purchased due to their parent company. But what shame.

  • Michelle says:

    How do I feel? Heartbroken would be close. I have worked so hard to try and change everything I do and own to be cruelty and toxic free and I have clung to Burt’s Bees and I have loved everything I have bought. If this is true then it is a very sad day indeed and I will no longer be buying from them. Anyone know a good hand balm to replace theirs?

    • Kate Garrett says:

      Badger Balm! They’re leaping bunny certified, all natural, and free of animal products other than bee products. I’m surprised I’ve never seen them listed here, but they’re amazing! Best handbalm ever!

      • Michelle says:

        I have never heard of that but it is available in the UK and not too pricey so thank you very very much Kate!

  • Krysten is alive says:

    I’m very sad about this. Just before I received this email I bought a Burts Bee’s lip balm, and I was telling my mother about how excited I was that it worked great and smelled great, etc. Do you have any recommendations for cruelty free lip balms especially ones I can find at the drug store (with scents would be nice).

    • I can put together a post on cruelty-free lip balm soon. 🙂

    • Melissa says:

      My favorite that is easily accessible @ the drug store is yes to coconuts. I LOVE their lip balm!! Believe it or not Lip Smackers, by Bonne Belle, are cruelty free; they aren’t the most moisturizing by any means but they do have a lot of flavors, & their SPF balms are go-tons for me as a base/primer for other lip products. Last but not least I have to recommend the Hurraw balms…they are incredible & come in a myriad of flavors, including several formulas including a night treatment, a SPF balm, & several w/ a subtle tint. You may be able to find them @ a health food type store but I’ve not been so lucky. Most people have to order online but if you purchase a handful at once it’s well worth it, & they usually add an extra one in as a bonus!! Hope the info helps:)

  • Helen Burke says:

    I am very upset that BB is now selling in China but if they were truly selling out then why are they still going through all the trouble to get around pre-market testing and it is not entirely fair to blame them for the post-market testing if they are not involved nor are benefiting from it and this does give people in china the opportunity to choose products that are less cruel than others and maybe if enough people in China switch to using brands that would be considered cruelty free (if not for selling in China) there might be a policy change. I know this a highly idealistic idea but what maybe sad for us may give people in China a chance to contribute (even in a small way) to the cruelty free movement.

  • Conchi Foranimals says:

    Yes that’s true!!!

  • Conchi Foranimals says:

    Hey hon, excellent post! Based on everything you’ve exposed and my own research on China and animal testing THEY’RE OFF my list too! Such a shame everyone gets so greedy in the end. As large as the world is there is no need to bow before a cruel country like China for their custom. If they were really cruelty, knowing how the Chinese already mislable their products to enter our markets and are notorious for bending the law to suit them, they would never have anything to do with the Chinese market. I already boycott as much as I can the products made in China, Korea and Thailand! They are definitely not being honest here and the buck is the master unfortunately!

    • valerie says:

      yikes.. no need to bring in your racist ass stereotypes right? so problematic..

      • Conchi Foranimals says:

        Wow, ignorant much? You obviously have no idea and are being judgmental without even understanding the comment. The conversation is about the Chinese/Asian markets not all Asian people. Grow up!

  • Tuca Santos says:

    For me, Burt’s Bee stopped been cruelty free when they were bought by Clorox. So the fact that they sell in China or not, makes no difference to me as I haven’t bought their products since the sell out. And I’d also heard that China might change their laws on animal testing. I’d lived in China and you can find cruelty and vegan products there. You just have to now where to go to get them. 🙂

  • Teresa Wyatt says:

    No more BB products for this family!

  • Caroline says:

    Very interesting thank you. And thank you for the links towards the article about The Body Shop in China, I’ve started looking into cruelty free brands and your blog is an amazing source.

  • Vanessa says:

    I am so disappointed. Burts Bees was a wonderful brand. I loved so much of their products, especially their lip balm. But I will no longer support them. It’s disgusting that they would still choose to sell in China knowing their products can be tested post market. yeah they’re totally committed to being cruelty free.

  • lychee says:

    Oh no, that’s really a shame! I absolutely loved their lip balms & deep cleansing cream/scrub.

  • Ande says:

    Hey Suzi, thanks so much for looking in to this and clarifying the situation further! I really hope that through your website and others the word gets out and people won’t be blindly buying their products anymore thinking they’re supporting a real cruelty free company. We can only hope that the backlash will be severe enough that they’ll notice it there where it hurts them most. Which apparently is no longer their hearts but their wallets.

  • This is so unfortunate! Corporate greed at its finest! It’s sad that they are expanding into a market that does not align with their “core values” just to turn a larger profit. I watched a documentary showing how the company got its start, it was truly a humble beginning. Too bad this is how it ends!! Thanks for the info Suzi!

    Much Love,
    -Stephanie Eva
    http://www.unicornsteph.com

  • Philip Marlowe says:

    I am very disappointed. We have sensitive skin and have used them in the past and even given their products as gifts a number of times. Now we won’t in the future. What a shame since the image they present is natural and earth friendly so their target customer would mostly not be in favor of this change. Now I need to find a new tinted lip balm. I am thinking of trying Pacificas any other tinted lip balm ideas for very sensitive skin? We are also switching to no carmine in the future once we learned about that recently too.

    • Conchi Foranimals says:

      There are many companies that have great products for sensitive skins and have an array of products to choose from like Meow Meow Tweet; Sola Skincare; Lush; Forever Living etc, there are so many. Just need to sit down one day and research the internet ???

      • Philip Marlowe says:

        Thank you so much for the suggestions-I really appreciate it. I am a little under the weather so it is the perfect week for me to check those companies out 🙂
        I so appreciate this article alerting all of us about what is going on as well and spreading the word.

    • Melissa says:

      I love Pacifica but actually don’t care for their tinted balms all that much…mostly b/c I find them to have an odd perfumery flavor that I don’t care for, & they aren’t the most moisturizing so I probably wouldn’t recommend them to you. My top recommendation would be the Hurraw balms, which are fab & do have two tinted options, though their tints are very minimal/ subtle. Others you may want to consider for more color are 100% pure, Flower Beauty (Walmart only), Honeybee Gardens (ULTA carries some online), & the All Natural Face. Wet n wild actually has some tinted balms as well though I don’t know much about them. Hope the info helps!!

      • Philip Marlowe says:

        Thank you so much for those really awesome helpful suggestions:) I am going to look into all of them. I really appreciate the tips on my journey striving for the most cruelty free lifestyle possible. It is so nice to know other people care so much about the same things I do. 🙂

  • Potter says:

    Such a shame that the company would choose expanding their market for money when they’re aware that it would mean being required to test on animals. I use many Burt’s Bee’s products and was hoping someone could provide some alternative options for me. (Most importantly some new lip balm that works just as well)

  • Nicole says:

    Awe man! I love their tinted lip balms! Any recommendations for a replacement?

  • Kelly says:

    Disappointed. We’re supposed to be gaining ground. I feel like we have just been losing it.

  • I don’t use this brand but it’s such a shame ?

  • meringue says:

    They haven’t been cruelty free since being bought by Clorox. I don’t care what the company’s policies are, they share their money with their parent company. Same with The Body Shop.

  • Thanks Christine! This one really surprised me but I guess it was a matter of time. :/

  • Izabel says:

    I’ve used BB’s tinted lip balms for years and really love them but if this is true I’ll be looking elsewhere.

  • Lisa T says:

    Ughhh, that is so disappointing. I use a number of Burt’s Bees products on me and my kid. It’s so frustrating to see company after company getting lured onto the Chinese market.

  • I’ve never bought from or used Burts Bees before because of the beekeeping industry, but it’s a downright shame that they’ve become sellouts and decided to expand their business to China for $$$. It’s really disappointing, especially for those that have been loyal customers for so long.

    Stephii Mattea xx

    • Exactly, they’re very well aware of the impact animal testing would have on their customers. I can’t say they’re not trying to minimize it even when selling in China, but I don’t think it’s enough.

    • Andy Diamond says:

      I agree. I would never support this company either because I don’t like when bees are exploited for human profit.

  • Marianne (ANNMARIQ) says:

    I’m really upsted. This is so sad that at the end only money matters. ?

  • Jen says:

    Ugh, I’m so upset over with their decision to sell their products in China. I use lots of their products and will now be looking elsewhere. Do you have any recommendations on tear free child body wash and body lotion for sensitive kiddos? In the meantime, I’m curious to see if Leaping Bunny takes away their status.

    • PanyaV says:

      I love the fragrance-free baby lotion from Shea Moisture — I use it on my own super-sensitive skin daily and have never had a reaction. I’ve not tried the corresponding wash/shampoo, but honestly, I’ve never even had a reaction to the scented Shea Moisture products I’ve used [African black soap, and raw shea butter with frankincense & myrrh].

    • Jojo Barnett says:

      If you’re in the US Cake Face Soaping has some great ones. https://cakefacesoaping.com/collections/baby-collection

    • Nicole says:

      The Honest Company is wonderful for babies.

      • Brigitte says:

        Do not use “The Honest Company”, I was very disappointed to note that some of their products are made in China therefore the company is not cruelty free!

        • Liana says:

          Products can be made in China without being subject to animal testing. For example, Anastasia Beverly Hills manufactures in China, but never sells there, so they maintain their cruelty-free status.

    • Kate says:

      I would recommend the Tata Harper products, they have done wonders to my skin and I noticed the change in 1 week. 🙂

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